Tick a box for every customer / audience touch point you have.

This is any place that your customers or audience come into contact with your brand / organisation.

Word of mouth.

Organic Search (Google, Yahoo, Bing).

Paid Search (Google, Yahoo, Bing).

Print (Magazines, posters, flyers etc).

Physical Display Ads (Billboards etc).

Digital Display Ads (website banners etc).

TV Ads.

Cinema Ads.

Events.

Social Media Organic.

Social Media Paid Spend.

Website.

Online Forums.

Email.

Email Marketing.

Newsletter.

Face-to-face.

Shop front / store.

Phone calls.

Radio.